Are you seeking to increase your business? Do you want to build trust with audience and grow small business?
A quick recap:
- Reliability and pellucidity
- Consumer experience
- Social impact
- Use of color
- Chromatic storytelling
Reliability and pellucidity
Keep your promise to be honest with your products and services. Your information should be shared freely by ensuring transparency. Your trust will be build up by being reliable with branding.
Staying active on social media can influence users discernments along with increasing brand awareness. You can also build your ability by distributing value and sharing useful contents.
By the friends or followers purchasing decisions 81% of consumer’s are influenced. Based on social media referrals 74% of consumers are likely to make purchase.
Use of color
Colors influence customer perceptions and purchase decisions. Those colors should be used that coincide with your brand image and personality. For making a purchase decision; 85% of shoppers considers color as basic reason.
The brands who share the same value as they say; people stay loyal to them. By telling intriguing stories; loyalty can be increased that will support with social and individual personality of target audience. 80% of people remember the things they experience or see. After watching a branded video, 75% of people visit a company website.